The Engel Journal

Personal opinions of Eisaiah Engel, a product marketer in Dallas, TX.

What would you eat if you could CHEAT?

I forgot to mention in the post about CheatRX.com that I wrote the tagline, “What would you eat if you could CHEAT?”

Invention is explaining the obvious

Obvious does not mean what everyone else sees.

Yet, when the inventor explains it, it suddenly becomes obvious to everyone else.

Got Milk

Obvious. Why didn't I think of that?

Social Advertising

Let people make their own advertisements for your product in their Facebook pictures.

Photographer: Mickey van der Stap

Photographer: Mickey van der Stap

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Social Networks: The digital red carpet

Social networks allow the everyday person to write their biography and share it with the world in a way that — in the past — was reserved for the super-famous.

Social networking is a similar feeling to walking down the red carpet at the academy awards.

Photographer Alan Light / Academy Awards 1988

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Passwords reinvented: easy to remember, hard to crack

How do you make passwords for the cloud that are hard for hackers to guess yet easy to remember?

Below is a transcript of the video. It was prepared in a hurry and may contain spelling errors. Read the rest of this entry »

911 video scares criminals

(Future of 911) — Dialing 911 starts a video recording that is uploaded to a server in real-time. Records are kept online, even if the phone breaks.

Below is a transcript of the video. It was prepared in a hurry and may contain spelling errors. Read the rest of this entry »

Misconception – why it happens

The red pieces below represent communication between two people in the form of words, expressions, voice tones, touch, smell, taste, etc.
Graph: The components of communication. Most of it happens inside the mind.
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Weather Dashboard in Call Centers

How about a tiny dash board on every call center operator’s computer that shows the weather where the caller is?

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StumbleUpon iPhone Infomercials

Here’s an idea for an app: Shake the iPhone and a new deal comes across the screen.

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Re-Writing a Weight Loss MLM

Here is an ad written in for a MLM in the weight loss industry. Instead of giving it the regular look of an MLM, I gave it a news appeal. Sales people are now ‘weight loss hosts.’ The term multi-level marketing is redefined to Weight Loss 2.0.

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